Take the Power of Purple beyond brushing. POPWHITE Whitening Oral Rinse uses our signature color-correcting purple technology to help neutralize yellow tones for an instantly brighter, whiter-looking smile — while freshening breath without peroxide, alcohol or sensitivity.
✨ Instantly Brightens — A quick purple boost for your smile 💜 Color-Correcting — Purple helps neutralize yellow tones 🌬️ Freshens Breath — Leaves your mouth feeling clean & refreshed 🚫 Alcohol-Free — No harsh alcohol burn 😁 Sensitivity-Free — Whitening without the ouch 🚫 No Peroxide — A gentler way to brighten 🌿 Powerhouse Ingredients — Formulated to support your everyday oral care routine 🦷 Smile-Friendly — For natural teeth, crowns, veneers & sensitive teeth 🐰 Vegan + Cruelty-Free — PETA-certified 🇺🇸 Made in the USA
And Yep, We’ve Got Receipts. 😉
💜 The Purple OG — POPWHITE brought color correction to oral care before purple was a trend 📰 Organically Featured in 20+ Major Publications 📺 QVC Sell-Out Brand — Nearly 12,000 POPWHITE products sold in about 10 minutes ✨ Powered by Color, Not Peroxide — Because a brighter-looking smile doesn't have to mean harsh whitening
How to POP 💜
After brushing, swish with POPWHITE Whitening Oral Rinse for 30 seconds, then spit. Wait 15 minutes before eating or drinking to let the color-correcting magic do its thing.
For the ultimate Power of Purple, pair with the OG POPWHITE Whitening Toothpaste.
